SMC: Retail-Media Platform Built to Scale by Goodspeed StudioSMC: Retail-Media Platform Built to Scale by Goodspeed Studio
Built with Bubble

SMC: Retail-Media Platform Built to Scale

Goodspeed Studio

Goodspeed Studio

The challenge

The Shopper Group runs Shopper Marketing Community, a platform for the retail-media industry where brand owners model costs, manage campaigns, and work with media hosts across markets.
The platform had been built by one person, stacking features on features, and was about to be pitched to clients in London and Australia. It needed a foundation that could hold up in front of those clients.

What we built

Complete rebuild on a new performance-focused database architecture
Plan Pilot: a cost-modelling tool
Asset Hub: for managing media assets across campaigns
Benchmark Optimizer: for performance comparison
Mobile-first design system
Built in Bubble.

The result

Built for global clients in London and Australia
3 years working as their product team and counting
5-star Clutch review

They're driven and experienced individuals who manage their team of remote engineers very effectively. Stuart Tiedeman, CEO, The Shopper Group

Have a prototype that needs a foundation it can scale on? Read the full case study or book a discovery call.
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Posted Jun 18, 2026

Shopper Marketing Community's prototype was one developer deep and about to be pitched to clients in London and Australia. We rebuilt the foundation: Plan Pilot, Asset Hub, Benchmark Optimizer. Now their product team of 3 years and counting.