Case Study: Curology Native Advertising Campaign
Alysa Lechner
The 411
Skincare startup, Curology, asked Nameless if we could create a native advertising campaign for them using our Everything Explained series.
The Goal
Reach as wide an audience as possible and position Curology as a trusted solution for acne of all shapes, sizes, and severity.
The Approach
We chose the topics of inflammatory acne and non-inflammatory acne for their viral potential, and incorporated Curology into both episodes. We also tagged them in our social copy.
The Results
The videos did phenomenally, garnering 1.7 million views and 1.6 million views apiece. Curology gained new customers, and they were very happy with the results of the campaign.
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Posted Sep 15, 2023
I created a native advertising campaign for Curology using our preexisting explainer series. The videos garnered over 1.7 million views.
