Doré Basics Branding

Sara Vera Lecaro

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop
Figma

Overview 🔎

Doré is a Sustainable brand, that aims for timeless everyday fashion. Founded by Iramary Doré in Venezuela, the brand is based on a fresh balance of masculine and feminine combining strength and softness. We used a neutral colour palette to create a branding that would balance that and still be modern and stylish.

Process 🛣

I had a meeting with the client, where she told me the background and her problem regarding the current visuals she was struggling with and not feeling identified by it as a brand, we did a moodpboard and deep dive session where we talked about aspiring brands competitors and projects that she liked visually in order to get the idea of what she was looking for.

I really love how modern and fresh it looks, its very high level and just what I was looking for my brand 🗣

Iramary Founder

2022

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