Redfruit Coffee — Branding

Sara Vera Lecaro

Graphic Designer
Logo Designer
Brand Strategist
Adobe Illustrator
Adobe Photoshop
Figma
Instagram

Overview 🔎

Young couple from Barcelona joined their love for selected coffee, her speciality on the sector and his expertise on marketing and business development made them a good team that decided to join forces and create a sophisticated and organic selected coffee brand from the best coffee exports in the world.

Problem & Solution 🤝

Create Logo and Packaging for a handmade & organic coffee brand for a startup in Zurich - Switzerland, with selected worldwide coffee.

Process 🛣

for this project I was inspired by the coffee bean itself, so I made the shape the most minimal I could and also used it as patterns to be added on their different countries they wanted to work with.

Results 🎁

Wrap up your project by highlighting your successes. If you’re able, highlight key metrics that were improved with the help of your project.

We loved this Branding, we didn‘t ended up doing the project but we were totally happy of the work delivered by Sara 🗣

Carlos Puig Founder
Partner With Sara
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