There are important points to remember when creating the path for the entire buyer journey.

One is not to forget the initial conversation you had during your discovery call.

Two is to have an initial conversation and follow-up conversations to understand tonality requirements, brand voice, and the Voice of the Customer.

Once I understand all these things, I can draft copy for entire websites, create posts, and run several campaigns to sell your digital products, like I did with the Smart Workout Pro Plan.

The Fitness SmartPro is a revolutionary workout plan that uses knowledge from leading fitness professionals and veteran trainers to provide a tailor-made roadmap to help different body types achieve their fitness goals.

I created multiple campaigns, including several email campaigns and an SMS copy campaign, to help the team sell their product.

I also worked on sales pages at the bottom of the whole marketing funnel.