Branding for a start-up Film Production company

Rachel Raj

Brand Designer
Social Content Design
Adobe Illustrator
Canva

A Case Study in Powerful Brand Identity Creation

Standing out in the dynamic world of film and media production requires a brand identity that resonates with your audience and captures the essence of your creative vision. I had the pleasure of collaborating with Edge Moton Pictures, a start-up film and media production company, to craft a brand identity that embodies their passion for storytelling and artistic excellence.
The Challenge: Edge Moton Pictures sought a comprehensive brand refresh that would differentiate them from the competition. They desired a brand identity that conveyed professionalism, artistic flair, and a commitment to high-quality filmmaking.
The Solution: Through a collaborative and iterative process, I developed a brand identity that encompassed several key elements:
Captivating Logos: I designed a primary logo that effectively communicates Edge Moton Pictures' essence. The logo is both modern and timeless, conveying a sense of stability and forward-thinking innovation. Additionally, a secondary logo variation was created for broader application across different mediums.
Primary Logo Design
Primary Logo Design
Evocative Color Palette: A meticulously curated color palette was developed to visually represent Edge Moton Pictures' brand personality. The palette reflects their dedication to sophistication, creativity, and emotional resonance, aligning perfectly with the emotions evoked by powerful films.
Color Palette
Color Palette
Cohesive Typography: The chosen typography for Edge Moton Pictures is both elegant and versatile. It projects a sense of professionalism and artistry, while maintaining readability across various branding materials.
Streamlined Social Media Kit: To ensure consistent brand application across social media platforms, I designed a comprehensive social media kit. This kit included customizable templates for posts, stories, and cover images, allowing Edge Moton Pictures to maintain a visually cohesive online presence.
Social Media Templates
Social Media Templates
Professional Business Cards: I crafted business cards that seamlessly integrate with the overall brand identity. These cards provide a memorable first impression and ensure Edge Moton Pictures makes a lasting impact at networking events and industry gatherings.
Business Cards
Business Cards
My approach to branding goes beyond aesthetics. I take the time to understand your unique vision and values, ensuring the final brand identity authentically reflects your film or media production company's essence. My services extend beyond logo design, encompassing a complete branding package that empowers you to create a cohesive and impactful brand experience.
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