E-Commerce Website Copy
Andrea Rivera
Content Writer
Copywriter
Article Writer
Grammarly
SEMrush
Shopify
Homemade Tomato Developers
A Sustainable Living Brand
The Project
Homemade Tomato Developers, led by sisters Robyn and Ebony Ison, sought assistance for their e-commerce website to promote sustainable house gadgets. As a brand-new venture, I created the style, tone, and content from scratch, alongside providing assistance with layout, color scheme, and structure. All copy for the main pages and products was developed to reflect their mission and values.
The content for this client was written in English
The Client
Robyn and Ebony Ison run various businesses and promote sustainable living through their brand. With a focus on real estate services, renovations, and eco-friendly products, their extensive experience and certifications ensure that their services are geared towards enhancing lives while caring for the environment.
---
TYPE OF PROJECT
Full Website Copy
GOALS
Sustainable
Engage
Introduce the Brand
PROJECT
2022
Crafting the e-commerce website for Homemade Tomato was an opportunity to establish a platform that not only showcased their sustainable house items but also educated consumers about the benefits of sustainable living.
By designing a user-friendly layout and crafting compelling content, the goal was to make sustainable living accessible and appealing to the average consumer.
The website copy set the stage for her brand's relaunch, blending her voice with a fresh appeal to a new audience. It was designed for easy maintenance across platforms and formats.
Check out their website 👇
Further Collaboration
In addition to the e-commerce website, I collaborated with Homemade Tomato on developing a comprehensive pitch deck. This deck aimed to underscore the significance of sustainable practices in the real estate industry and how Homemade Tomato's services align with these principles, providing a holistic approach to sustainable living.
