Stōkt - Dynamic Branding System by Jay NadeauStōkt - Dynamic Branding System by Jay Nadeau
Built with Framer

Stōkt - Dynamic Branding System

Jay Nadeau

Jay Nadeau

Stōkt - Branding system

Outcome

Stōkt is our own evolving brand, developed and refined over multiple years. It acts as both a living identity system and a proving ground, allowing us to continuously test, refine, and push our thinking as the company grows. This project isn’t “finished.” It ships, evolves, breaks, improves, and ships again.

The Brief

Build a fully coherent brand system that feels bold and tech-forward, while maintaining a professional, credible presence.
Stōkt needed to represent who we are today, while staying flexible enough to evolve as our services, tools, and ambitions expand.

Scope

Art direction and moodboarding
Brand direction and positioning
Copywriting and wireframing
High-fidelity UI design
Custom 3D assets and motion design
Framer development
Quality assurance and optimization
Launch and ongoing iteration

Project Focus

A bold portfolio combined with a storefront for digital assets.
The site needed to showcase client work, express our creative philosophy, and act as a platform to distribute products, experiments, and tools.

Design Strategy

Stōkt is our sandbox.
We intentionally brought together our strongest areas of expertise, from 3D and motion to layout, composition, interaction, and advanced Framer techniques. The goal was to explore ideas end-to-end, from concept to execution, without compromise.
This is where we test boundaries, challenge conventions, and push Framer beyond standard use cases. What works gets refined and reused. What doesn’t still informs the next iteration.

Tech Stack

Framer
Figma
Cinema 4D
After Effects
Unicorn Studio
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Posted Jan 8, 2026

Developed Stōkt's dynamic brand system for ongoing evolution and testing.