User-Generated Content Magic for A. Clouet (Malaysia)

WeeSuen Khor

Project Manager
Influencer
Content Creator
Facebook
Instagram

Let's highlight my role in leading user-generated content campaigns for brands like Ayam Brand, Alce Nero, and Yumeat under A. Clouet (Malaysia)!

Skills at Play:

Influencer Outreach

Influencer Management

Communication

Relationship Building

Project Management

Content Creation

Analytics and Strategy

Social Media Marketing

My Role and Responsibilities:

I led the charge in crafting content strategies tailored to the unique identities of Ayam Brand, Alce Nero, and Yumeat. From there, I identified and collaborated with influencers to ensure each campaign hit the mark. Managing a dynamic team of 40 influencers per campaign, totaling 1,000 annually, I ensured content aligned with the brand vision. Closely monitoring campaign performance, I provided detailed tracking and reporting, allowing clients to measure success and optimize strategies.

Achievement: The impact was crystal clear: increased brand awareness and customer loyalty, setting the brands apart from competitors in the market! 🚀

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