I led the charge in crafting content strategies tailored to the unique identities of Ayam Brand, Alce Nero, and Yumeat. From there, I identified and collaborated with influencers to ensure each campaign hit the mark.
Managing a dynamic team of 40 influencers per campaign, totaling 1,000 annually, I ensured content aligned with the brand vision.
Closely monitoring campaign performance, I provided detailed tracking and reporting, allowing clients to measure success and optimize strategies.