Sinkco Labs is a biotechnology startup that carefully employs the latest technologies and naturally occurring products to empower people in the fight against climate change.

Sinkco labs was looking to refresh their brand identity and create a simplistic website to showcase their mission to potential investors.

Timeline: 2 weeks

Pages: 1

Sinkco Labs wanted to do a very minimal brand refresh, keeping the logo mark essentially the same along with wordmark. With that in mind, we refreshed the mark and choose a typeface that felt bold and techy, streamlining the logo.

The design features a grainy texture over the entire site, along with a grid layout organizing the content. The main goal was to simplify the content to be easily understood by anyone visiting the site, and to show their progress in their mission.

Invert Option - As we know, dark mode is easy on the eyes in some situations. But dark mode is also saves energy on the web, meaning it reduces the CO2 output of the website. We included this option as it falls inline with our mission & values of the project.

Animated Graphs - The graphs play a crucial part in our design, as they are a great representation of how Sinkco Labs differentiates from competitors and the impact they can make.

In developing the site, we leveraged animations to highlight our key points and drive users to scroll, bringing their mission to life.