Social Media Graphics for Organic Dog Supplement Company
Daisy Bell
Verified
Social Media Marketing Graphics for Organic Dog Supplement Company
About
K9Bioactives is a dog supplement brand built on natural, science-backed ingredients. I joined as a freelance designer to elevate their Instagram presence—improving awareness, conversions, and brand trust.
Goals
Increase engagement and brand awareness
Move customers closer to purchase
Educate about ingredients with clarity and cohesion
Research & Strategy
After exploring pet brands like Purina and human supplement leaders like AG1, I realized that education is a brand’s authority. Instagram content needed structure, trustworthiness, and brand alignment.
Forest green, organic textures + structured layout = a visual voice rooted in credibility and nuance.
Design Execution
I leaned into a forest-inspired palette and organic textures, staying true to the existing brand aesthetics. Then, I developed Photoshop template systems for three core categories: Ingredient Education, Myth-Busting, and Usage Info.
Rough Drafts
Concept to template: designed for brand cohesion and easy edits.
Final Product
Two hero post styles: ingredient deep-dives and myth debunkers—with clarity and character.
Visual consistency between page and stories while highlighting the educational inquisitiveness of the brand.
Here we see multiple posts, emphasizing products and their reviews to convert social media posts to sales, and an educational post on recent academic research.
Posts can be informative and simple —which oftentimes gets the most important point to the customer.
Full brand presence, from profile to stories to posts.
A stream of posts, each one evoking natural textures, visual authority, and a clean and timeless feel.
Impact
Overall engagement and follower counts climbed—especially on educational content. The brand approved the work again for packaging design, signaling strong approval.
Stronger engagement. Rehired for packaging design. Trust rooted in visuals.
Like this project
Posted Aug 24, 2025
Increased engagement on Instagram. Established a clear, authoritative brand voice that set them apart from competitors.
Likes
5
Views
71
Timeline
Jun 24, 2025 - Jul 17, 2025
Clients
Harper & Friends
