ctd.ai

When you have a warm connection, everything is easier: making a sale, finding a hire, landing a job.. But keeping track of who you know and understanding the full scope of who your network could introduce you to is really hard to do. Connect The Dots makes it simple and automatic to keep a complete record of your professional relationships in one place, then share your network with friends and coworkers in a much more effective way than ever before.

Partnered with the CEO, data, and sales teams to help land ctd.ai's first paying customer — and as design lead on the core product experience, contributed to taking the ~50-person company from pre-revenue (running on invested capital) to recurring revenue that covered operating costs, including payroll, over roughly six months.

Led design end-to-end on the new homepage, activity feed, and notifications system — the primary surfaces new and returning customers interacted with.

Built ctd.ai's design language and design system, giving the rest of the design team a shared, scalable foundation to work from.

Ran continuous customer research — 300+ testing sessions over 18 months, spanning moderated Zoom interviews and unmoderated qualitative and quantitative studies via Maze and Userlytics — and fed findings directly into product decisions.

Worked hand-in-hand with engineering and data: in a data-heavy company, my core job was translating dense datasets into clear, usable dashboards, tables, and interfaces.

Managed and mentored two designers (mid-level and junior), setting direction and running critiques.