Elevating Pride: A Social Media Engagement Project

As the social media manager for the Pride Campaign in July 2023, I spearheaded a strategic plan to increase followers and engagement for San Diego Pride events in partnership with Deaf Community Services. My efforts resulted in remarkable achievements, including:

Generating over 28,000 engagements on Instagram through tailored content and a well-executed posting strategy, leading to a notable growth in followers.

Garnering over 100,000 engagements on San Diego Pride's social media pages by creating and promoting inclusive content that resonated with diverse audiences throughout the month.

Amassing over 1 million views on TikTok by devising and managing viral content that resonated with younger audiences, enhancing overall campaign visibility in June 2023.

My role as the social media manager in June 2023 successfully strengthened the campaign's online presence, fostered inclusivity within the deaf community, and significantly increased followers and engagement for San Diego Pride events through strategic planning and engaging content.