Shopify Web Design & UX for Wellness & Food Brand – Take Stock

Liz

Liz Girdwood

Take Stock - E-commerce bone broth store

Shopify UI/UX Web Design for Wellness & Food Brand – Take Stock

Services: UI/UX Design, Shopify Web Design, Conversion Strategy Industry: Food & Wellness

Project Overview

Take Stock is a premium bone broth brand focused on health and wellness. Their goal was to elevate their online store to educate customers while increasing direct-to-consumer sales.

The Challenge

They needed a website that balanced:
Product education and storytelling
Ecommerce performance
Brand trust and credibility

The Solution

I delivered a full UX-led website redesign including:
Educational content architecture
Optimised product pages
Mobile-first ecommerce interface
Enhanced storytelling through design

Results

Increased website engagement
Improved product understanding and trust
Higher online sales performance

SEO Keywords

Shopify Designer for Food Brands, Wellness UX Designer, Ecommerce Web Designer for Health Brands, DTC Website Design

The Results:

The new website achieved remarkable success. User engagement significantly improved, with a 30% increase in average session duration. Online sales experienced a 20% boost within the first quarter of the launch. The brand's educational content resonated well with the audience, resulting in a 40% increase in social media shares of the informative articles. The seamless user experience led to a 15% reduction in bounce rates.

Value Provided:

My work not only elevated the brand's online presence but also contributed to enhancing its credibility and trustworthiness in the eyes of its target audience. The website design successfully bridged the gap between the brand's values and the needs of its customers, resulting in improved user engagement, increased sales, and a stronger online identity. This case study underscores my commitment to delivering innovative and impactful design solutions that drive tangible results for my clients.
Like this project

Posted Jun 2, 2023

Premium bone broth website highlighting health benefits, reflecting quality and sustainability, and optimised to educate customers and drive online sales.