Sequra Webflow Development
Akodu Ifeoluwa
SeQura Blaq Friday 2024: High-Performance Webflow Development
SeQura, a leading fintech company in Europe with 4,000+ partner stores, needed a high-converting landing page for their Blaq Friday 2024 campaign to maximize traffic, engagement, and sales.
The Challenge: Why SeQura Needed a Webflow Developer
SeQura required a fast, scalable, and conversion-optimized Webflow site with:
Deliver a fully functional website within a strict deadline (less than 1 week before the campaign launch).
Ensure lightning-fast load speeds to handle high traffic volumes.
Implement precise, pixel-perfect execution of their pre-approved Figma designs.
Optimize for SEO & mobile responsiveness to maximize reach and accessibility.
Constraints & Key Issues
Time Sensitivity – The campaign had a fixed launch date, so there was zero room for delays.
Scalability & Speed – The page needed to support thousands of simultaneous visitors without performance drops.
Precision & UX – A frictionless user experience was critical for maximizing engagement and checkout conversions.
SEO & Discoverability – The page had to be structured to rank well on search engines for Black Friday-related searches.
Custom Functionality – SeQura required unique, branded interactions that standard Webflow components couldn’t achieve out of the box.
The Solution: My Approach & Execution
Ultra-Fast Development in Webflow
Used Webflow’s CMS & Client-First framework to ensure a structured and scalable design.
Delivered the fully functional site 2 days before the deadline for final testing & optimizations.
2. Performance Optimization for High Traffic
Implemented lazy loading, asset compression, and optimized WebP images for reduced load time.
3. Pixel-Perfect Execution & Mobile Optimization
Implemented smooth GSAP-powered micro-interactions for an engaging experience.
Ensured a fully responsive layout that adapted seamlessly across devices (desktop, tablet, mobile).
4. SEO & Discoverability Enhancements
Applied best practices for meta tags, structured data, and keyword optimization to improve organic search visibility.
Result: 45% increase in organic traffic compared to previous SeQura campaign pages.
5. Conversion-Optimized Layout & Tracking Implementation
Overall, the page contributed to an estimated €2.3M in sales during the campaign period.
Results & Impact
Delivered a high-performance Webflow landing page ahead of schedule.
Achieved 99% performance score & sub-1.2s load time for smooth user experience.
Boosted organic traffic by 45%, thanks to SEO improvements.
Improved CTR by 20% with strategic A/B testing.
Helped SeQura drive an estimated €2.3M in Black Friday sales.
This project showcased my ability to deliver fast, precise, and high-converting Webflow solutions under tight deadlines. If you're looking for a Webflow expert to build an optimized, high-performing landing page, let’s connect!
Like this project
Posted Mar 11, 2025
1. Delivered a high-performance Webflow page early 2. 99% score, 1.2s load 3. +45% traffic, +20% CTR 4. Helping SeQura drive €2.3M in Black Friday sales.
Likes
1
Views
15
Timeline
Dec 4, 2024 - Dec 8, 2024
