A clothing & fashion brand currently focused on socks for men, women, and kids, with plans to expand into other fashion categories. The brand seeks a versatile, gender-neutral logo that works well on various items like socks, shirts, and cuffs. The logo must be simple, scalable, and suitable for embroidery or stitching on fabric.

Logo Design - Brand Identity Author Sajid Mahmood

Purpose: Company is dedicated to providing high-quality, stylish clothing, starting with socks for men, women, and kids, with plans to diversify into other fashion categories.

Vision: To establish itself as a prominent, inclusive brand recognized for its contemporary and enduring designs that combine style and practicality.

Mission: To create accessible, well-crafted fashion items that cater to diverse customers, ensuring style, comfort, and durability across all product lines.

Colors: Brand's color palette exudes elegance and sophistication. The warm gold tone conveys luxury, refinement, and timeless style, making it perfect for a high-end fashion identity. Paired with the deep, almost-black color which evokes mystery, strength, and modernity, the combination creates a striking balance. This palette embodies a sense of exclusivity and boldness, reflecting the premium quality and forward-thinking vision of the brand. Typography

For the typeface, I chose Kamerik 205 by Talbot Type for its timeless and understated appeal. Its clean, neo-grotesque design provides clarity and balance, ensuring it complements the overall visual identity without overpowering it. The typeface's versatility allows for clear and distinct hierarchies, adding structure and sophistication to the design.

This branding project delivered a sophisticated identity perfectly aligned with the company's purpose, vision, and mission. At its heart is a bold and versatile logo featuring an eagle-shaped design formed from the letter "V," symbolizing strength, vision, and freedom—qualities that resonate with Vincivox’s high-end fashion ethos. The warm gold and deep black palette further emphasized luxury and modernity, while the timeless Kamerik 205 typeface added clarity and elegance. Together, these elements created a cohesive and impactful brand identity, exceeding expectations and laying a strong foundation for future growth. Interested in similar work? Let’s craft a unique brand identity that embodies your vision and stands out across industries. Get in touch today!