Startup Web & Mobile Design in USA 🇺🇸
Ichanfadhil
Startup Web & Mobile Design in USA 🇺🇸
Service
Web Design
Client name
Paylinkz
Role
UI/UX Designer
Date
2022
To obey the nondisclosure agreement with Paylinkz, I have omitted and obfuscated confidential information in this case study. All information in this case study is my own and does not necessarily reflect the views of Paylinkz.
Paylinkz: Simplifying Digital Payments with One Link
Background Problem
With the rise of various digital payment methods like Venmo, CashApp, Zelle, and PayPal, users often struggle to manage multiple payment links. This fragmentation leads to confusion, missed transactions, and inefficiency in managing digital payments across platforms.
Objectives
Create a unified, user-friendly platform where users can consolidate all their payment methods into a single, shareable link.
Design a seamless experience for both mobile and web platforms, ensuring consistency and usability across devices.
Responsibilities
Conduct user research to identify pain points in managing multiple payment methods.
Develop responsive wireframes, high-fidelity prototypes, and a comprehensive UI design system for both mobile and web.
Collaborate closely with developers to ensure accurate implementation and optimize the design for responsiveness.
Challenge
Balancing simplicity and functionality for both mobile and web experiences while accommodating multiple payment integrations and maintaining a consistent design language.
How to Handle
Conducted competitive analysis and user interviews to understand user expectations for both mobile and web platforms.
Employed a mobile-first approach while ensuring scalability and responsiveness for desktop users.
Implemented a minimalistic design approach with intuitive navigation, clear CTAs, and consistent branding across devices.
Result
The final product offers a streamlined and cohesive experience, reducing user friction in managing multiple payment methods. The responsive design for both mobile and web received positive feedback for its simplicity and efficiency. User engagement rates increased as a result of the consolidated, intuitive platform
Actionable Plan
Monitor User Feedback: Continuously gather user feedback through in-app surveys and usability tests to identify any friction points or additional user needs.
Iterative Improvements: Set up bi-weekly design review sessions with stakeholders to prioritize and implement design enhancements.
Expand Integrations: Research and design potential integrations with emerging payment methods to expand the platform’s versatility.
Like this project
Posted Feb 28, 2025
Streamlined payments, less friction! Responsive design boosts engagement with a cohesive, intuitive platform—praised for simplicity & efficiency.
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Timeline
Jan 28, 2022 - Apr 29, 2022
