Built with Framer
Ardent Lane Hero Section
Vinay Juneja
Ardent Lane is a luxury fashion brand offering modern, elegant clothing and accessories. It focuses on quality, & style.
Project Overview
A brand-new hero section design for a premium fashion label, crafted in Framer to deliver a bold, elegant first impression.
What I Did
Utilised Framer’s motion & scroll features to create smooth, immersive transitions and a refined user experience.
Employed sticky positioning to keep key visuals anchored as the user scrolls, enhancing focus and flow.
Generated high-impact fashion imagery using MidJourney - styled models, bold editorial shots, high fashion-look visuals.
Designed the hero to be stylish yet clean, balancing high-end aesthetics with clarity and conversion.
Key Outcomes
Instantly communicates luxe fashion-brand positioning & editorial style.
Elevates first-fold impact: visitors understand the vibe, product quality & direction within seconds.
Keeps layout clean and focused, without sacrificing visual strength or uniqueness.
Like this project
Posted Jan 13, 2025
Ardent Lane delivers modern luxury fashion with timeless elegance, offering refined clothing and accessories crafted for style and quality.
Likes
2
Views
70
Timeline
Jan 21, 2025 - Jan 22, 2025
