Mama Terra: Where Nature's Alchemy Meets Design
Meritxell Serisier
Mama Terra is a local company specializing in handcrafted, natural cosmetics. Their unique approach combines local, natural ingredients with a touch of magic – creating bespoke products that cater to each client's specific needs.
packaging bottle
Evoking the Ritual of Beauty
To capture the essence of Mama Terra's brand, I developed a captivating visual identity that evokes the ritualistic and transformative nature of their craft. This was achieved through the use of:
Soft gradients:Â These create a sense of ethereal beauty and subtle energy flow, mirroring the belief in rituals and magic.
Delicate plant illustrations:Â These celebrate the natural ingredients used in Mama Terra's products and connect them to the earth's magic.
A calming and soft color palette:Â This reinforces the brand's focus on purity, natural elements, and gentle care.
catalog
business card
By combining these elements, the branding not only conveys the natural and handcrafted aspects of Mama Terra's products, but also subtly hints at the unique, almost mystical, process behind their creation.
packaging tube
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Posted Mar 11, 2024
A branding with soft gradients, plant illustrations, and a calming color palette that creates a sense of purity and subtle magic.
