From May, 14th to 30th, Graphic Days® launched an international event in collaboration with Graphic Matters and the Embassy and Consulate General of the Kingdom of The Netherlands in Italy to present the best Dutch and European visual design projects.

Developed the festival's digital strategy and managed the Social Media and Content Creation team, composed by:

1 visual designer, 1 social media manager and 3 photographers.

The Social Media Marketing strategy involved several phases:

the choice - together with the whole team - of the visual identity and its application on all media

the choice of communication and marketing goals

the choice of digital touchpoints through which to intercept the target audience.

the creation and structuring of an editorial plan divided into three macro-moments: before, during and after the event.

the creation of ADV campaigns with different strategic objectives that generated interaction and involvement.