For 1286 Craft, I created

For 1286 Craft, I created a short-form brand video designed to turn a handcrafted product into a warm and memorable visual experience. The concept follows the atmosphere of handmade candles through soft natural light, intimate product details, gentle movement, and lifestyle moments that communicate comfort, craftsmanship, and the personality behind the brand.

The video combines cinematic product storytelling with a consistent visual identity, moving from close-up candle details and the lighting ritual to relaxed everyday moments. The goal was to create social-first content that feels polished and emotionally engaging while showing how motion, typography, product styling, and brand storytelling can work together to strengthen a brand’s presence across digital platforms.