Event Branding for Women's Health

Allison Biggs

Brand Designer
Graphic Designer
Web Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Hologic
WTA
I created a full brand suite – including a logo, typography, color palette, and digital assets for social media – as well as on-site touchpoints, such as a stage backdrop, selfie station, door decals, and more.

Duties

Research & execute a unique brand identity for the event
Lead and manage the creative team in developing graphics to support the overall brand experience
Develop event/enivornmental signage to be featured in the venue
Scope print pieces & develop accordingly
Design social media assets & posts for use before, during & after the event

Skills

Time & task management
Team leadership
User & location research
Graphic design using Adobe Creative Suite
Understanding of print & digital specs, including environmental signage
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