Brand Design + UI/UX Website Design Annexe

WEBSITE LINK

TASK

Complete overhaul of the company's brand image and marketing strategy followed by a complete redesign of the website. A process that took 3 months of intensive work.

ROLE

UX/UI Design | Wireframes | Prototyping | Logo Design | Print production | Illustrations | Hi-Fi Mockup | Project Management | QA Testing | Wordpress Setup | Visual media creation

OVERVIEW

Complete overhaul of the company's brand image and marketing strategy followed by a complete redesign of the website. This project began with the creation of a new logo.

RESEARCH

Logo Design | UX/UI Design | Visual media creation We wanted to create a strong, corporate logo that would nod to the world of web programming. The old colors were kept for a more fluid transition between the two new brand images. The font used is ''Regola Pro'' a very versatile circular font, it was also vectorized and modified to obtain a more cut and dynamic effect.

The addition of a red horizontal bar to the right of the logo is a reference to the typewriting effect that could be found on the first computers and therefore where the first lines of code were made. This small bar brings a more explosive touch to the logo and has opened a wide range of possibilities in terms of animation and variations of this logo.

Here are some mockups of the UI/UX redesign of the website that followed the logo creation