Brand Ambassador - Digital Nomad Association Croatia

Yvonne Worden

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Public Relations Manager

Public Speaker

Digital Marketing Specialist

BACKGROUND:

In 2023, the city of Dubrovnik, Croatia hosted a year-round rotation of ambassadors responsible for hosting meetups, workshops, and documenting and and sharing the lifestyle and destination offerings for digital nomads in the city. I was among a small group of representatives selected for the program. This campaign was created by Saltwater Nomads for the Dubrovnik Tourist Board and City of Dubrovnik. It was supported by the Digital Nomad Association (DNA) Croatia and other partners.
Our mission as digital nomad ambassadors was to build an active remote workers' community and raise awareness about Dubrovnik as a digital nomad destination.

CONTRIBUTIONS INCLUDED:

Custom reels and posts during my 2-week hosted stay in Dubrovnik
Long Stay Dubrovnik interview - featured in The Dubrovnik Times
Thorough (private) post-trip feedback about the digital nomad experience in Dubrovnik and advice for how to elevate Dubrovnik as a digital nomad destination and attract more remote workers to the city
Meetup event (I organized a yoga and journaling mindfulness day trip on Koločep Island)
Contribution to Digital Nomad Assocation Croatia's video series "Digital Nomads in Croatia"

DELIVERABLES:

CUSTOM SOCIAL MEDIA POSTS ⤵️:
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 

AMBASSADOR/SPOKESPERSON MEDIA RELATIONS:

(Article excerpt below⤵)

Video interview/my Dubrovnik experience roundup:
Watch on YouTube
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Posted Jun 5, 2024

I was among a small group of reps selected for the 2023 Digital Nomad Ambassador Program (organized by Saltwater Nomads/Digital Nomad Association Croatia)

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Public Relations Manager

Public Speaker

Digital Marketing Specialist

Yvonne Worden

Results-driven media specialist 📲👩🏻‍💻

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