Simparico Trio; your dog's best friend!
With a hook that leaves us wondering what we have forgotten this time (because the answer is always yes) and puppy dog eyes to win over any reader, the second page informs and directs the dog owner towards the CTA. We have all been guilty of being a few days late for a flea and tick treatment, and there's no worse time to be stuck than the holiday season when everything is closed (including life-saving vet clinics.) A reminder to stay on top of the prevention, and to pick the easiest one: Simparica.
Using their brand colours and switching to their tone of voice provides an on brand ad or social media post for the company to express their call-to-action: Protect your pets!
The original post is hyperlinked to their website in the final sentence for enhanced customer user-experience.