Logofolio 2024

Gerald

Gerald Westlund

Our personal wordmark
Our personal wordmark
OVERVIEW
A collection of icons and wordmarks designed in 2024. Each of these is emblematic of a larger visual system for which the work is still ongoing.
The icon design for a music promotion group.
The icon design for a music promotion group.
The icon for OBSRVR a sync artist and one half of Theory + Practice.
The icon for OBSRVR a sync artist and one half of Theory + Practice.
The icon design for a music collective out of Atlanta.
The icon design for a music collective out of Atlanta.
A custom word mark for an aspiring musician.
A custom word mark for an aspiring musician.
The icon design for Treehouse, a cannabis cultivator out of Grand Rapids, MI.
The icon design for Treehouse, a cannabis cultivator out of Grand Rapids, MI.
The icon design for West Michigan Piano.
The icon design for West Michigan Piano.
The lockup for West Michigan PIano.
The lockup for West Michigan PIano.
The icon design for Lansing Promise, a student empowerment non-profit.
The icon design for Lansing Promise, a student empowerment non-profit.
The icon design for Larry Gold Frame, an aspiring musician.
The icon design for Larry Gold Frame, an aspiring musician.
A speculative icon for a professional services organization.
A speculative icon for a professional services organization.
The icon design for The Formless Thrill, a music group out of Michigan.
The icon design for The Formless Thrill, a music group out of Michigan.
A speculative icon design for music producer Josh Schroeder.
A speculative icon design for music producer Josh Schroeder.
The icon for metamorphosis, a professional services organization.
The icon for metamorphosis, a professional services organization.
The icon for K.E.M. the alter ego of The Formless Thrill.
The icon for K.E.M. the alter ego of The Formless Thrill.
A speculative icon design for Waves.
A speculative icon design for Waves.
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Posted May 7, 2025

A collection of thoughtfully crafted logo designs created by Theory + Practice.