Eye catching bright colors and oversized infographic elements are the main players in this brand refresh. Axinn wanted to amp up their brand but didn't want to change their logo. With that in mind, we created a very graphic and minimalist brand centered around the geometric nature of their logo. We interjected fresh secondary colors to compliment their primary red and black color palette.
Advertising
Infographics
Brochure
Created while working as senior designer at Right Hat.
