Biotech Company Rebrand

Suzanne Liddell

Visual Designer
Adobe InDesign
What a difference a logo can make! Cellphire, a biotechnology company, develops next-generation therapeutics. Their logo and name were often confused for a cellphone company. By adding “Therapeutics” to their name, we were able to clearly define what the company does. The bold and vibrant nature of the rebrand allows them to stand out from their competitors while being portrayed as a dynamic company leading the market.
Created while working as senior designer at Right Hat.
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