Frontu website redesign

Frontu is a field service management software that helps businesses manage tasks and processes for the mobile workforce. Previously known as Tasker, they were in need of a new visual identity as well as a new website design. They came to us while I was working as Lead Designer for Hatchly. My task was to re-organise the information from the old site in an easy to navigate way, create wireframes and then design the interface. I was also responsible for designing the visual assets such as illustrations and icons.

I opted for grays and pastel colours for the background elements in order to make the illustrations and CTAs pop. I used an icon at the beginning of each heading and submenu item to encourage the easy scanning of the site and provide a fast explanation to more the technical terms. For the subpages I used Frontu’s dark blue for the hero section to separate it from the rest of the page and make it look more like an introduction to the page.