Globo´s

Globo's Project As the Sales and Marketing Manager at El Globo, I led the development and execution of comprehensive sales strategies and marketing campaigns. My role involved optimizing customer relationship management, analyzing market trends, and driving revenue growth through targeted digital marketing efforts. By leveraging tools like Salesforce and Google Analytics, I successfully increased customer acquisition and enhanced brand presence in the market.

Project Execution

El Globo Project:

Sales Strategy Development: Crafted and implemented a detailed sales strategy to identify target markets and set achievable sales goals.

CRM Optimization: Deployed Salesforce for efficient customer relationship management, ensuring streamlined sales processes.

Market Analysis: Conducted thorough market analysis to understand trends and competitive landscape, informing strategic decisions.

Digital Marketing Campaigns: Launched and monitored digital marketing campaigns using Google Analytics to track performance and adjust tactics in real-time.

Team Leadership: Led and trained the sales team, providing them with the necessary tools and knowledge to achieve targets.

Performance Monitoring: Created interactive dashboards using Microsoft Power BI to visualize sales data and track progress towards goals.

This project not only boosted El Globo's sales but also strengthened its market position through strategic marketing and data-driven decision making.