Happy Medium Club is a newsletter created by Joel, Dom, and friends. Born from a need to break free from creative burnout, it’s an outlet to write about anything, just for fun.

No strategies, no objectives, just one rule: Happy Medium Club must spark joy. If it doesn’t, those involved are required to step back until it brings happiness again.

We launched it as a space to explore ideas freely, without worrying about KPIs or business goals. Ironically, it’s made us better writers and strategists. How?

It’s an idea incubator. I’ve tested client proposals here first, from engagement strategies to content themes.

It’s a platform wayfinder. Happy Medium Club lives on Substack, but we’ve promoted it across multiple platforms, giving me firsthand insight to guide clients on content distribution.

It’s a voice refiner. Writing for fun sharpens my skills. Whether I’m writing about pop culture or healthcare, I can find my voice and craft engaging content with ease.