What makes a packaging system
Rakhman Kuncoro
What makes a packaging system feel like a real brand — rather than just a collection of beautiful individual packs?
For Fermania, the answer was consistency.
Same hierarchy.
Same label structure.
Same typographic language.
But different ingredients, colors and visual cues.
Do you agree — or would you give each category more visual freedom?
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Posted Sep 7, 2026
What makes a packaging system feel like a real brand — rather than just a collection of beautiful individual packs? For Fermania, the answer was consistency...
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