Product Design: Taskpin, an Online Marketplace for Home Services

Taskpin aims at offering access to the best, safe and innovative work community to develop people's full potential and cover their needs at fair prices. Its main vision is helping people to do on what they love to get the life they really want.

I played a pivotal role in the Taskpin team, leading the redesign of the entire product and collaborating closely with the product owner, developers, marketing team, and performance specialists.

Create a Design System: I created a design system for cross-platform consistency and a seamless user experience.

Redesign the Product: The product had issues were beyond fixing and required a complete redesign.

Product Launch in Toronto: I opted for a limited launch to simplify management and gain better market control.

Iterative Research: I used competitive analysis, benchmarking, and usability testing to ensure a user-centered approach.

42% Increase in Engagement

34% Increase in User Acquisition

41% Reduction in Development Time

36% Increase in Conversion Rate

For more Information, visit the Taskpin page in my portfolio.

You are also welcomed to visit Taskpin website.