Logo & Brand Board Refresh

-Using color psychology, I chose a cohesive color palette that resonates with the brand’s target audience.

-Transformed the original logo into a more memorable and versatile logo that represents the essence of the brand and can be scaled for various print and media forms.

-Defined consistent graphic elements such as elements that reinforce the brand's identity and marketing strategy.

-Incorporated appropriate fonts that convey the brand's personality and ensure readability across different media.

-As the brand did not have current images to include in the brand board, I used stock imagery that complements the brand's aesthetics and messaging.

As a graphic designer, I bring a specialized skill set and creative sensibility to brand board creation, making me well-equipped to craft a consistent and impactful brand identity.