Media relations consulting

A colleague, Liz Navarro ,who provides marketing services to local businesses in Dallas, requested a virtual meeting to chat about what media relations is and how to best practice it. She asked questions about how to best craft pitches, research journalists and their beats, etc. and I answered them. It's as simple as that!

What we discussed

• What is media relations?
• How do you research which publications you should be reaching out to?
• How do you decide who to contact?
• How do you find reporters' contact information?
• How do you write a successful pitch email?
• How do you decide a topic for a guest editorial?

Customer Satisfaction

Liz, a former professor turned professional colleague, found my insights, advice and guidance helpful, polished and impressive, as you can see below.

Liz's LinkedIn recommendation.