Cleaq Branding and Marketing assets
Arthur Lambert
The logo features three distinctive strokes that evoke the actions of a mouse click. It is paired with a unique and original typography, in which the final letter 'q' is intentionally rendered in uppercase for clearer comprehension. The artistic direction also emphasizes colors that convey the brand's fun, impactful, and responsible character (coral and forest green as the primary colors, with beige, pink, and fluorescent green serving as secondary colors).
We also provided a pack of product illustrations to represent the software on the Cleaq website.This allows us to present its functionalities in a situation of use, to reassure and project the future users of the solution
Kezako's work on the visuals for our startup is of a very high standard. Warmly recommend!
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Posted Apr 9, 2024
We have guided Triliz through its rebranding (becoming Cleaq) during its merger with Finaho. The challenge was to clarify the proposition
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