| CLIENT: BRIGHTERPLANS

About: I worked as a graphic designer with a company that designs and manufactures stationary. While working with them, I designed many planners and journals for them.

| MY CREATIVE THINKING & PROCESS FOR DESIGNING PRESENTATIONS, PITCH DECKS, E-BOOKS ETC.

Purpose and Audience: Define the planner/journal’s purpose (e.g., productivity, wellness) and understand the target audience’s needs.

Concept Development: Outline key features and sections, and develop a theme that aligns with the purpose and appeals to the audience.

Layout Planning: Sketch initial layouts for user-friendly design and logical flow.

Visual Design: Choose cohesive colors, typography, and visuals that enhance the theme.

Content Creation: Develop relevant content, including prompts and quotes, aligned with the planner’s purpose.

Iterative Design: Create prototypes, test with users, and gather feedback for adjustments.

Functionality: Focus on practical aspects like writing space, ease of use, and durability.

Attention to Detail: Ensure readability and consistency in design elements throughout.

Final Review: Conduct a thorough review and make necessary refinements.

Feedback and Improvement: Collect user feedback to refine future editions and enhance the product.