Logo design for a tech & IT company
Andre Gribble
Gradient Data Systems is an established tech consulting company working with businesses in Florida and beyond. They needed a new logo to refresh their outdated and unaligned visual identity to better reflect the company's growth and vision.
We went through a 3 stage process to:
1. Craft the right design strategy according to the ideal audience and business goals
2. Explore creative directions, identify the strongest solutions, and develop initial logo concepts
3. Design a strong icon and wordmark, logo variations, and color palette
RESULT:
A clear, strong, and modern logo that helps Gradient Data Solutions be perceived as an expert and established business partner for growth, security and compliance.
I wasn't sure what to expect and did not have a logo in mind. Andre sent a few good ideas and we ended on the one that fit our company. Great Job Andre! – Jose N.
