Logo design for a tech & IT company

Logo Designer

Typographer

color palette

Adobe Illustrator

Adobe Photoshop

Gradient Data Solutions

Gradient Data Systems is an established tech consulting company working with businesses in Florida and beyond. They needed a new logo to refresh their outdated and unaligned visual identity to better reflect the company's growth and vision.

We went through a 3 stage process to:

1. Craft the right design strategy according to the ideal audience and business goals

2. Explore creative directions, identify the strongest solutions, and develop initial logo concepts

3. Design a strong icon and wordmark, logo variations, and color palette

RESULT:

A clear, strong, and modern logo that helps Gradient Data Solutions be perceived as an expert and established business partner for growth, security and compliance.

I wasn't sure what to expect and did not have a logo in mind. Andre sent a few good ideas and we ended on the one that fit our company. Great Job Andre! – Jose N.