Nuvana is a neurotechnology-driven wellness company pioneering the next frontier of cognitive enhancement. At the core of its innovation is a wearable patch that delivers bio-synced, brain-enhancing compounds—designed to help users unlock deep focus, improve memory, and achieve mental clarity with ease.

Merging neuroscience with lifestyle design, Nuvana is built for a new generation of thinkers whether it is urban professionals, creatives, athletes, or founders who are redefining how performance and well-being intersect. The brand embodies a future-forward approach to mental health, offering science-backed tools that align with daily life without disruption.

With a deep commitment to innovation, safety, and self-optimization, Nuvana transforms the idea of wellness from routine into ritual—helping people feel sharper, calmer, and more connected to their potential.

I was responsible for crafting a focused and visually compelling Logo identity system that aligns with the company’s vision at the intersection of neurotechnology and wellness. My work included:

Logo Design: I designed a clean, modern wordmark paired with a custom icon that reflects neural pathways, balance, and clarity—capturing the futuristic yet calming essence of the brand.

3D Icon Development: I created a 3D version of the brand's icon to enhance its dimensionality and adaptability across digital applications, from product interfaces to packaging and motion graphics.

Mini Style Guide: I developed a streamlined brand guide that outlines the core visual elements of Nuvana's identity: - Color Palette: A set of calming and energetic tones, including indigo blue, soft lavender, electric lilac, and soft mint, chosen to convey clarity, trust, innovation, and wellness. - Typography System: A strong and expressive pairing of "Clash Display" (for headlines and brand voice) and Inter ( for functional, clean body text) to establish hierarchy and consistency across all.

Neurotechnology

Nuvana's color palette is a vibrant yet balanced expression of the brand's mission; blending science, wellness, and forward-thinking design.

Nuvana's typographic choice reflect the brand's modern, intelligent, and wellness-focused identity.