Guzel Khos Photography Website Design by Alena PankratovaGuzel Khos Photography Website Design by Alena Pankratova
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Guzel Khos Photography Website Design

Alena Pankratova

Alena Pankratova

Reflecting on Guzel’s world of photography, through color, movement and aura searching.

In 2023, I had a pleasure of creating a small reflection of Guzel’s world of photography, playing around with color and movement that make up the moments that we can only see once captured.
Year: 2023
My Role: Creative Direction, Web Design, Web Development
The visual identity was shaped by the tone and emotion of each series. I started by laying out selected photos and sampling colors using a basic picker tool.
Some palettes were adjusted for contrast or mood, but a pattern quickly emerged—I kept returning to tones that naturally surfaced across Guzel’s work.
With the visuals set, I turned to movement as a way to quietly guide the experience. Scroll interactions and transitions were designed to feel natural and slow-paced—like a viewer drifting through the work, not rushing past it.
Film photography is central to her practice, and I used interaction design to echo that process—bringing in elements of layering, delay, and subtle transitions to mirror the feeling of film development in a digital space.
Featured in: Fonts in Use (contributed by Giulia Boggio)
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Posted Aug 7, 2025

Created a website reflecting Guzel's photography practice, highlighting color and movement.