Oris reimagines Listerine for a new generation, targeting younger, environmentally-conscious consumers who prioritize sustainability without compromising on efficacy. This rebrand introduces eco-friendly, refillable packaging, a fresh and bold aesthetic, and social media content that speaks directly to the values of our audience. From custom-designed packaging to a dynamic digital presence, Oris combines nature-powered formulations with a contemporary, science-backed approach, setting a new standard in oral care. Each design decision was crafted to reflect Oris’s commitment to innovation, trustworthiness, and environmental responsibility.