Accurist Watches - eCommerce

Charlotte Brown

UX Designer
UI Designer
Figma
Accurist

Overview

Accurist Watches are a luxury watch retailer who needed a website to reflect their brand and target a younger demographic. Prior to this, they have never had a website before and relied solely on in-store shopping.
The overall aim was to not only provide a 21st century shopping experience for customers, but to get them to engage with the brand itself. This website features SSO, a blog, social media integrations and a sleek design that matched Accurist's desired aesthetic and objectives.
I was responsible for all designs using Figma and ensuring a smooth development process using external devs and being part of a collaborative team.
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