Circular11 started in Nepal. Two founders watched families burn plastic in open fires because there was no other option. That image didn't leave them - so they built a solution that fits inside a shipping container.
They came back to the UK and spent years figuring out how to turn low-grade plastic waste - the kind nobody wants - into lumber that outlasts wood, fencing that doesn't rot, and infrastructure materials that are now being used on motorways.
Challange
Circular11 had a story worth telling. A mission that genuinely mattered. But their digital presence wasn't keeping up.
The website read like a legacy internal document - full of good intentions, but lacking the visual and narrative weight needed to earn trust from commercial buyers, infrastructure partners, and investors at first glance.
Outcome
The new website gives Circular11 something they didn't have before - a presence that matches the ambition.
It carries weight without being heavy. Industrial where it needs to be, human where it matters. Contractors see capability. Investors see traction. Partners see a company that knows where it's going.
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Posted Dec 9, 2025
Website redesign for a UK startup that turns plastic waste into construction materials; fencing, seating, and lumber built to outlast conventional alternatives.