Web Design and Development
Devon McClive
Wesite Design + Development
Client: Dr. Keepers Dental Wellness
Role: Web Designer + Developer
Tools: Figma + Webflow
Timeframe: 5 weeks
Year: 2024
The Challenge
Dr. Keeper’s Dental Wellness needed a website that reflected the calm, modern, and holistic nature of their practice while building trust with new patients. As a new business, the challenge was to create a clean, welcoming design that balanced professionalism with warmth—showcasing services clearly, creating user-friendly navigation, and developing a digital experience that felt as comfortable and reassuring as an in-person visit.
Homepage scroll showcasing a color palette that represents the holistic approach of the business.
A detailed sitemap is one of the first steps to creating information hierarchy for a well organized website.
A modern, calming website for Dr. Keeper’s Dental Wellness — highlighting their innovative, non-invasive approach to dentistry. The design uses soft gradients, clear structure, and human-centered visuals to build trust, educate visitors, and reflect the practice’s gentle, holistic philosophy.
The Solution
I designed the website from the ground up in Figma and developed it in Webflow, focusing on clarity, calm aesthetics, and user trust. Soft color palettes, balanced white space, and subtle motion created a welcoming atmosphere, while a refined CMS structure made it easy for the client to update content. I organized service pages with user flow in mind, created the mobile experience, and incorporated calls-to-action that feel personal and supportive rather than sales-oriented.
The new Dr. Keeper’s Dental Wellness site delivers a seamless, consistent experience on every screen — from mobile to tablet. The layout adapts effortlessly, maintaining clarity, warmth, and visual balance while highlighting the practice’s modern, non-invasive approach.
The Outcome
The new site captured the essence of Dr. Keeper’s practice—modern, gentle, and patient-centered—while making it easier for visitors to find information and book appointments. The new website strengthened their online presence and reflected the same care and precision they offers in person. With a scalable CMS and responsive framework, the site is now simple to maintain and ready to grow alongside the practice.
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Posted Nov 15, 2024
Working closely with the client and the branding team, I designed an engaging and responsive website using Figma and developed the website using Webflow.
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