Spotify’s entire 2022 coverage and PR strategy for the Ghanaian market; wrote press releases, feature stories; landed +1,600% growth in non-paid clippings; increased Spotify execs' interview requests in Ghana’s media space by 500%
0 likes · 54 views · Feb 5, 2023
Ideated Spotify's 2022 nationwide PR strategy. Wrote press releases & features. Landed +1,600% non-paid coverage growth; arranged TV/radio interviews.