Umami Theory Restaurant Website Design

Client: Umami Theory (Asian Fusion Restaurant) Role: UX/UI Designer

Overview

Umami Theory is a new Asian fusion restaurant blending bold flavors with a modern, hip atmosphere. They came to me with a clear vision: create a digital presence that feels just as cool and innovative as their menu, while attracting adventurous foodies and locals who appreciate craftsmanship in every bite.

Objective

Design a website that captures Umami Theory’s identity, trendy, vibrant, and flavor-forward, while highlighting their commitment to homemade, high-quality dishes.

My Approach

I crafted a sleek, responsive website with bold typography, moody food photography, and playful animations to draw users in. The color palette blends deep tones with pops of warmth, echoing the fusion of East and West in the food. Clear sections guide users through the menu, story, and reservation options, with subtle nods to street-market culture and modern minimalism.

Key Features

Catchy homepage header: “Unlock the Fifth Taste” sets the tone from the start.

Story-first design: Highlighted their dedication to homemade everything, from broths to bao.

Foodie appeal: Integrated mouthwatering visuals and bold calls to action to entice curious eaters.

Mobile-first mindset: Ensured a seamless experience on the go, essential for modern diners.

Outcome

The final site delivers a fresh, memorable experience that matches Umami Theory’s in-person vibe. It’s cool without being pretentious, polished but full of personality, exactly what today’s foodies crave.