Design Process and Objectives
Target Audience:
Aimed at sneaker enthusiasts and basketball players seeking stylish and high-performance footwear.
Minimalist Approach:
Focused on clean design with bold elements to direct attention to the products.
Interactive Flow:
Navigation and interactive features (e.g., slider, add-to-cart button) provide a smooth and engaging user experience.
Dynamic Visuals:
Use of vibrant colors and abstract patterns enhances the sporty and futuristic theme.
Emphasis on Brand Identity:
Strong integration of Nike's visual language and brand persona.
