Angelic Beauty is a cosmetic beauty brand that offers natural and cruelty-free products for women who want to enhance their inner and outer beauty. The brand name reflects its brand essence, which is pure, gentle, and heavenly. The brand logo features a pair of angel wings and a halo, creating a simple and elegant visual identity.

The brand colors are green, gold, and beige, creating a soft, premium, and feminine mood and atmosphere for the brand. The brand's mission is to provide high-quality cosmetics that are made with natural ingredients and ethical practices. The brand vision is to inspire women to embrace their natural beauty and feel confident and beautiful. The brand values are honesty, compassion, and excellence, which guide its actions and decisions. The brand voice is friendly, warm, and uplifting, which reflects its tone and style of communication.