Branding, landing page, and marketing materials for IoT Token, a decentralized, sustainable, and efficient ecosystem for IoT and energy optimization in the era of Web 3.0
My Role
Lead Designer
Problem & Solution
The Problem
Facing a challenge, IoT Token lacked essential branding elements—a distinctive logo, cohesive branding, and an informative landing page. The absence of these components impeded effective communication of IoT Token's value proposition, hindering trust and recognition in the competitive Web 3.0 market.
The Solution
To address these challenges, a comprehensive UI/UX redesign strategy was implemented. This involved creating a unique logo that encapsulated the essence of IoT Token, developing a cohesive branding system for consistency, and designing an informative landing page. The objective was to establish a robust online presence, fostering trust and driving adoption in the dynamic Web 3.0 landscape.
Final Design
Conclusion
So there you have it—the birth of IoT Token's style. A flashy logo, a brand vibe that says "remember me," and a landing page that spills the beans. IoT Token isn't just entering the scene, it's making a statement in the Web 3.0 IoT game. This design journey highlights how starting strong on the user-friendly front is key to navigating the dynamic world of Web 3.0 and digital currencies.
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Posted Jan 18, 2024
Branding, landing page, and marketing materials for IoT Token, a decentralized, sustainable, and efficient ecosystem for IoT and energy optimization.