Beauty Brands | Product Photography
kelsey krueger
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Posted Feb 2, 2026
Captured 1–2 polished iPhone images per brand (Morphe, Dupes, Heimish), creating visually appealing, Instagram-ready product content for social media.
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Clients: Morphe, Dupes, Heimish, and more
Platform: Instagram / Social Media Content
Project Type: Product Photography
Deliverables: 1–2 images per brand (iPhone photography)
Project Overview
I created high-quality product photography for multiple beauty brands, including Morphe, Dupes, and Heimish, using just my iPhone. Each brand received 1–2 visually appealing images to showcase product features, textures, and packaging for social media use.
This project demonstrates that professional-looking product content can be created with minimal equipment, focusing on lighting, styling, and composition.
My Role
Photography: Captured product images using my iPhone, highlighting each product’s key features.
Styling & Composition: Styled products to fit each brand’s aesthetic, using props, textures, and clean backgrounds.
Editing: Enhanced images using mobile editing tools for brightness, color correction, and polish.
Brand Alignment: Ensured each image reflected the unique visual identity of each brand.
Strategy & Approach
Brand Research: Studied each brand’s aesthetic and audience to guide styling and composition.
Creative Angles & Lighting: Used natural light, shadows, and creative angles to highlight product textures and colors.
Minimalist, Impactful Shots: Focused on 1–2 standout images per brand that could be used effectively on social media.
Editing & Optimization: Edited images to maintain consistency and make them Instagram-ready.
Deliverables
1–2 high-quality iPhone images per brand
Showcased packaging, textures, or product highlights.
Styled for visual appeal using backgrounds and props.
Edited for brightness, clarity, and consistency across images.
Results / Impact
Delivered professional-looking images with minimal equipment.
Provided brands with Instagram-ready visuals for social media marketing.
Highlighted my ability to adapt styling and photography for multiple brands while maintaining quality.
Challenges & Solutions
Challenge: Limited number of images per brand to showcase product effectively.
Solution: Focused on creating visually strong, impactful shots that convey the product story in 1–2 images.
Challenge: Achieving professional quality with just an iPhone.
Solution: Used natural lighting, creative angles, and careful editing to produce polished images.
Key Takeaways
Strong product photography can be achieved with minimal equipment by focusing on lighting, composition, and styling.
Even 1–2 well-composed images per brand can create impactful social media content.
Attention to detail and brand alignment ensures each image effectively represents the product and brand identity.